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Monthly Archives: June 2010

  • Tempting Looks for Fall with HOM


    Beach weather may be in full swing, but Men's undies' collections are already strutting their stuff with sexy new takes on your classic favorites. 

    The designs at HOM will create a rise just from looking.  Great Autumn colors make this underwear something you'll want to get in on nice and early.  

    Known for their innovative fits and wild approach to color, HOM's affinity for creating a soft-spoken stir is clearer than ever.  Stay tuned for new colors and more of the sleek, enhancing HOM styles; available today at Dead
    Good Undies

    Left to right....

    BOOM!  These chicka-chicka-chic Fruits of Temptation Hipster undies offer the same shimmery, single layer  look and seamed pouch that keeps your fruit in place.

    A spicy orange shade has been added to the fantab-ulous collection...  and more colors are on the way.  About $35 at DGU


    Temptation..  Is A Part of Life 

    A silky glide and grapey new shade.  Intoxicating style combined with a low rising, slit-front fit that's fashionable and not trashy.  The new HOM Tempting Brief has enough sensuality to provoke the stuffiest of wearers; about $45 at DGU

    At the top: The Sensitivity of Microfiber  

    HOM is taking full TLC of your physique, showing briefs and hipsters (pictured above) constructed from the tender loving luxury of fine microfiber (or fibre).  It's the perfect fashionable basic brief.  Take part in the polyamide/elastine look of the Sensitive Microfiber Brief in white or black, about $27 at DGU


  • Joel Rush for Timoteo

    OK, I know we already had some eye-candy yesterday but here is some more. Timoteo have just sent over some hot images of their new model Joel Rush that I just had to share with you ASAP. These images were shot by Timoteo Ocampo and Photographer Allen Zaki just a few weeks ago so they are as fresh as you can hope to get them.


    Joel Rush is one of the contestants competing on ABC's reality show True Beauty, the brainchild of Tyra Banks and Ashton Kutcher. For those of you who have not been watching it, the show strives to teach good-looking people the importance of inner beauty. However, it is yet to be determined if it had such an effect on Joel. Before appearing on TV and landing a modeling contract with Vision Model Management, Joel worked as an imaging software salesman in Tampa, Florida. He could be described as the cool and wild party-guy. He also says that since he already acts as a celebrity, it is only a matter of time before he becomes one. Given his recent modeling success, this might not be far from the truth. The 27-year old newly fledged model still maintains that he is the "Crown Prince of Cool" and that his fitness routine is primarily about “looking great naked.” He also tends to be the loudest and most conceited guy at any party, though some sentimentality does show true when he talks about his family, especially about his grandfather.

  • Bomb proof underwear now offered to British soldiers in Afghanistan

    Bombproofunderwear Adam over at DeadGoodUndies is always good at finding fun men's underwear notes.

    Today he passed us a story from the British press about new bomb-proof boxer shorts being developed by the military innovators.  According to the news story, military equipment supplier BCB International has created underwear that includes a Kevlar liner around your crotch to make sure your goods are safe when you're in the most precarious of situations.  Who needs a jockstrap and cup when you have some bulletproof material protecting the family jewels? 

    These reinforced boxer shorts are being sold to the British Ministry of Defense for a cool £60 (which in US dollars comes to about $90) a pair.  The story notes that these armored undies won't protect you from a direct hit but will shield the area from small flying shrapnel in a roadside bomb.  The news story even quotes a British corporal pointing out that soldiers where helmets for their heads and body armor for their torsos, but now this underwear provides additional protection down below. Too bad Under Armour didn't create this concept first or it could have really helped out their branding!

    If you're not in the market for bulletproof undies, maybe you should at least go visit to see what men's underwear you can find in your style and price range just to say thanks to Adam for coming up with this fun story.

  • Men's Underwear Photo Find: June 29, 2010

    Today I thought I’d give you something to rest your eyes on and give you a little break from reading. This photo is from Flickr user ALLIS2008’s photostream and doesn’t require much introduction, now does it? It’s also kind of fitting, what with the Soccer World Cup still in full swing. Though the guy in the picture is not, at least not to my knowledge, a professional soccer player. Not that it really matters, right? He sure wears those socks well though.


  • Stock Up On Men’s Underwear and Swimwear

    The last week here on this blog brought you a lot of ideas about the hottest summer trends and other must-have items. So now it is time to do some shopping, right? Well, if you answered yes to that question, you’ll be happy to know that there are quite a few sales currently going on. So whether you are in need of some hot new swimwear, need to stock up on everyday undergarments, want to show your pride, or simply want some new underwear just because, there is no time like right now to do some shopping. Below are the details of the two best sales offers currently available to be taken advantage off.


    At they are celebrating their 11th anniversary of offering men’s underwear and swimwear and are offering 15% off on all regular priced merchandise. This offer excludes clearance items, and is not valid on already placed orders, but all else is fair game. Just enter the coupon code men15 at checkout to benefit from this offer. This promotion ends on June 30th, so hurry! And on top of all else you also get free shipping on all orders over $25. The rest of the details are available on the flyer below or at

    Freshpair_sale have kicked off their Independence Day sale and are now offering 65% off on select items. These include the latest and most popular styles from Calvin Klein, 2(x)ist, Ginch Gonch and Bjorn Borg so you should be able to find something that you like. They also offer free shipping on all US orders. Of course this is just the start of the Independence Day sales, but there is no harm in being early.

  • 2(x)ist New Collections for the Summer!

    You must have heard about the latest design from 2(x)ist, the SLIQ, since it is all over the media!  SLIQ seems to be the next generation of men's underwear with its streamlined style and engineered design. I cannot believe that I have to wait for 35 more days for the launch of the SLIQ!  I also cannot decided if I am going with the brief or the trunk. Check out the photos of the brief and trunk after the jump and let me know which you prefer!  (maybe I will try the thong ;)  As for the color, I know I want one in sangria!  Not that I have seen the product in that color, I just love the idea!  I wonder if they also offer tanks for this collection?  I wish I have more details/photos about the new collections for you, but at the moment, I am as clueless as you are and patiently waited for it to hit the market!


    SLIQ is not the only product that 2(x)ist will launch this Summer!  Other than SLIQ, 2(x)ist will also introduce 2(x)ist LIFT collections and adding the SLIMMING TANK TOP to their FORM Collection.  From the name LIFT, you probably have guessed that its an enhancement gear for the modern men.  It offers DUAL lifting technology, which offers support for both the front and the back!  The slimming tank top in the FORM collection is "designed to make abs out of love-handles."  These two features seem to be popular among the metrosexual, however, personally I have not had the chances to tried them yet, but I cannot wait to try on these styles when they are available in August!  

    Another 2(x)ist collection that I would like to share is its Modal collection.  With all the buzz with SURF and CAMO, I have overlooked MODAL from 2(x)ist.  I have always been a fan of the fabric, so I am excited to see 2(x)ist to offer a MODAL collection.  I would totally love to try it on when I get the opportunity!

    That is all for now, I will sure to give you an update when I hear more from 2(x)ist!  As for now, enjoy the photos of their latest collections!  By the way, I think I am in love with Andre Ziehe!

    Continue reading

  • NYC Celebrates Pride + Great New Underwear


    NYC Pride Rally in Central Park (above).  Photo courtesy of Guest of a Guest

    New York City Pride Week 2010 kicked off last Saturday as both gay and heterosexual celebrants, family and friends rallied to enthusiastically promote appreciation of the gay community.  Backed by sponsors such as Undergear, PUMA and even Bud Light, NYC Pride Week is going out with banging events like this weekend's Pridefest..

    N2N celebrates pride with some of the sexiest rainbow swimwear either side of the coast.  X-Treme Pride Swim Bikini is making a splash right here and now, $30 at Men's Underwear Club.  


    Joe Snyder rallies away with a collection for gay pride unlike any other.  Styles like the Rainbow Shining Cheek Boxer (also in Mini Cheek), super-comfy Kini (right) and the Bulge Tanga Thong are all ready to keep you proud of your physique.  Find the collection now at Dead Good Undies.  



  • Rufskin Reversible Men's Swimwear

    Today I thought I would write about men's swimwear. Partly because it is the summer, partly because it's been awhile since swimwear, as such was covered on this blog, and partly because it gives me the excuse to post lots of pictures of sexy men. So below you will find this year's line of Rufskin reversible swimwear. The best part about these swim trunks is, of course, that each can be reversed for an entirely new look. This won't do much for you, if you don't like wearing a wet swimsuit, but at least you get 2 sexy looks for the price of one.


    The above is the Felix style and it comes in sizes S (28-30”), M (31-32”) and L (33-35”) and the colors Navy-Hawaii-White on one side and Cappuccino-Orange-White on the other side.


    The above is the Rafael Style and it comes in the same sizes as the Felix style, but in a much different color design. These swimming trunks feature an exclusive photo print on one side and a solid color on the other. The waistband of these trunks ties at the side, rather than in the front, with a draw cord.


    The above Dario Style is also available in sizes S through M, and comes in two color combinations, white-Orange-Cappuccino on one side and Black-Cappuccino on the other.

    All these great styles are made of 80% nylon and 20% spandex, a great swimwear combination. They also all come with the signature Rufskin Ram embroidery on each side. And with all the sales going on these days, now is the perfect time to get a pair for yourself!

  • Calvin Klein X at a Theater Near You

    So, you thought that celebrity models, New York City billboards and a Shanghai runway stage showcased all there was to see about Calvin Klein X?  Yeah, right. 

    The label which knows no limit is preparing to run it's trademark Calvin Klein X Underwear advertising campaign (the black and white commercial) next Friday.  Although the ads have been viewable on the Calvin Klein X website since March, the big red X's entrance onto the big screen is sure to keep more than a few eyes looking upward. 

    And in case you forgot their names...  here's one more look of the ravishing men of Calvin Klein X. 

    Hidetoshi Nakata (the famed Soccer player)


    Kellan Lutz (that actor from Twilight)


    Mehcad Brooks (of True Blood and Desperate Housewives fame)


    Fernando Verdasco (tennis star from Madrid-- the first thing you noticed was his racquet, right?)


  • Doreanse Underwear: Putting the Innovation Back Into Men's Underwear

    Doreanse_body Doreanse Underwear, until recently a very little known designer of men's underwear, has slowly but surely been growing in popularity. The reason for this is the fact that they put out such innovative styles and designs, and we all know that odd sells. The Doreanse Man Full Body design, featured in the photo above, is a great example of the sheer innovativness of this company. Inspired by the underwear of the past, this cotton and modal undergarment allows for a tight and comfortable fit, especially since it is designed to let the body breathe. It is designed like a tank top with buttons running down the front, and it is ideal for colder weather or anyone looking for a 2-in-1 when it comes to underwear.

    But even if you're not quite ready to go for a full-on men's body, Doreanse Underwear still has a number of novelty items for you to choose from. Their entire range of men's underwear is made up of briefs, boxers, or thongs that are truly a step apart from anything else on the market in terms of their innovative design. You can see two such examples in the photos below. The first shows the Zip Slip Brief, which can be worn as outerwear or underwear, and features a zip fly and a velcro-fastening waistband. The item shown in the second picture is a mix between boxer briefs and string underwear, called the String Boxer Brief. They're designed to give you the support of a trunk with the sexiness and feel of a thong. So, if you're bored with all the classic lines of designer underwear on the market, I suggest you go check them out at, for example, Dead Good Undies where they carry almost the entire range.


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