Great news for anyone disappointed at the lack of truly sexy pieces of men’s underwear available in stores in the US. The underwear company XGen has just announced that they signed a deal with Great Deals Distribution to provide the Private Prestige Underwear (PPU) line of men’s underwear to the United States. XGen is a company that specializes in the distribution of romance, sexual wellness and erotic merchandise for the mainstream and adult markets, and their PPU line of underwear includes some of the hottest and sexiest pieces of men’s underwear available on the market today. And, best of all, soon enough you will be able to try them on at a store before buying.
The main motivation behind the XGen/Great Deals Distribution deal was the realization that high-end, sexy lingerie is available in most major department stores in the US, while men have far less options in this area. It is a hugely underserved niche market, if you please. The PPU line can best be described as fun, sporty, sexy and bursting with attitude. Apart from their more extravagant and super-sexy pieces, they also offer a whole range of boxers, briefs, trunks and thongs in more classic cuts and designs. Pretty soon you will be able to go try them on in a store near you, but until then, check out theirs offerings at the XGen website.
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