Today I have a great new style suggestion for all of those who like to sweat it out at the gym or elsewhere, namely GRIP by C-IN2. As you already know, C-IN2 is well known for its sexy, bad-boy underwear and this new men’s athletic and fitness line continues that tradition.
This new line was developed in response to in-depth customer research and demand for high performance athletic wear that feels good to wear. GRIP is made of a dual-layer, cotton-spandex blend and is the first of it’s kind available in the market. The GRIP line features a number of styles, such as Strong Arm Shirts, Crew T-shirts, Crew Long Sleeve Shirts, The Profile Brief, The Army Trunk, The Compression Short, Long Underwear, and the popular GRIP Jock. All of these styles are very well made, and offer the reliable fit that C-IN2 is famous for. The entire collection is currently available in white and navy blue.
As C-IN2 Founder Gregory Sovell, put it, “If sweat cannot evaporate, the body cannot cool down. If the body cannot cool down, you cannot perform at your best. We wanted to create a product that was performance enhancing and felt really great against the skin. Traditional Poly blends do wick, they simply do not feel good. We seek to deliver products that always make our customer look and feel their best. Whether you’re in the gym, on the court, on the dance-floor or in the bedroom, GRIP ensures you can “Sweat Longer. Our new GRIP line combines unparalleled athletic support and moisture transport properties, with the comfort, and quality for which we are known. We encourage every active male out there to get rid of their poly-cotton products, and Sweat Longer with GRIP.”
To show the benefits of GRIP as athletic wear C-IN2 filmed a video with international model, and writer Daniel Garofali engaging in one of the most difficult Olympic sports, the pummel horse. The video vividly shows the benefits of GRIP’s moisture transport fabric when working out hard.
Check out the website for more info.